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August 19
by Smitha

Impact of Web Hosting on SEO

Your web hosting has a good deal of impact on your SEO, according to experts. Ensure you host your domain with a reasonably priced provider. Choosing a cheap host can be harmful for your business in the long run. Also, check if your hosts have a good technical support team to back you up in case of problems. A few hours of site downtime can cost your business dear.

So spend some time reviewing providers, looking for quality, rather than going in for inexpensively priced ones. Low priced hosting services place thousands of domains on a single IP address, resulting in server overload, which could be detrimental to your business success,and resulting in all your SEO efforts going to waste!

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Tags: impact of web hosting on SEO, web hosting quality
Posted in Web Hosting | No Comments »

August 17
by Smitha

Check the Domain’s Background Before Buying an Expired Domain

It’s true that some expired domain names give you the added advantage of a good page rank, and “link popularity”. However, you will need to do some serious research to ensure you buy a domain name without a history of problems. After all, the chosen domain name should not pose a risk to your online business’ future. A carefully chosen domain can help you capitalize on what the previous site has accomplished, save your business the trouble of clawing all the way up from the bottom of the search results page, and give it the much-needed jumpstart for your online success.

There are several key indicators with which you can check an expired domain name:

Check Google cache

Google blocks domain names that break their stringent regulations. Check if an expired domain name has breached any of Google’s guidelines by associating itself with serial spamming or reciprocal linking infraction.  If it has, then getting a Google ranking would be difficult. Type “cache:domainname.com” in the Google search box for a snapshot of the version of the site that was last used for indexing. If no cached version exists, it signals a problem.

The date the domain name was originally created

Search the WHOIS database to find out the date of creation and expiry of the domain name. If the domain has been in existence for long, there is better chance of Google ranking it higher because of the “stability” associated with it. Check also how frequently the site has changed its hosting provider, which speaks a lot in terms of “stability”.

Nature of content
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Tags: choosing expired domain names, domain's background, search WHOIS, site's backlinks
Posted in Domain Names | 1 Comment »

August 12
by Smitha

Benefit From Expired Domain Names

Thousands of developed and thriving domains expire everyday. When a domain name expires, it becomes available to the public until someone else registers it. These expired domains would be continuing to receive endless traffic from search engines and also from a number of valuable links spread out across various locations in the Internet. Imagine launching a new website that already has a web presence with established traffic, the website having been promoted by its previous owner. This would be every marketer’s dream! Buying an expired domain name would be a good opportunity for you to cash in on.

Why Do Domains Expire?
There are many reasons for a domain name to have expired. The owner could just have forgotten to renew the domain name (maybe he was on a trip!), not paid the renewal fee, or just lost interest in the project.

How Do Domains Expire?
When a domain reaches its expiry date, the registry no longer delegates the DNS servers to its owner. All services will terminate and the domain goes into “expired” status. Termination does not mean the domain has been deleted. Some registries provide a grace period after deactivation following which the domain gets deleted. Grace periods may vary depending on registrars and TLDs. During the grace period, the current holder can still renew the domain for a standard renewal fee. However, achieving this status is a good indicator that the domain may not be renewed.

After the grace period, the domain moves into the “redemption period” during which time all WHOIS information is erased, and it will now cost the current holder an additional fee to reactivate and renew the domain registration. Back orders can be placed with the registrar at anytime during this process to guarantee you are first to be eligible when the domain registration becomes available.

The Benefits of a Pre-Owned Web Address

  • A domain registered with major site listings is better than a “blank slate” domain that nobody knows about. Read the rest of this entry »
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Tags: expired domain names, pre-owned web address, website traffic
Posted in Domain Names | 4 Comments »

August 10
by Smitha

Free Domains With Web Hosting – Should You Take The Packaged Deal?

Fueled by competition and high demand, many web hosting companies offer free domain names with their web hosting plans. You would be asking yourself whether the domain name is free indeed and if it would be worthwhile buying such a web hosting package.

While anything ‘free’ is always tempting, you will need to look at the bigger picture and ensure that the deal serves your needs satisfactorily.

Important Factors to Consider in a Free Domain Name + Hosting Package

  • Choose a reliable web hosting provider.
  • Confirm that the free domain name offered will be owned by you.
  • Ensure you have access to a control panel where you can make changes to your domain name.
  • Be judicious in your choice of a domain name. Read the article Before You Choose a Domain Name for further details.
  • Read the fine print and check out for any hidden or high fees that will be charged to you later.
  • Be wary of excessively cheap hosting services as they may not live up to your expectations.
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Tags: free domain name offers, free domain names, reliable web hosting provider
Posted in Web Hosting | 1 Comment »

August 6
by Smitha

Value of ‘Country Specific’ Domain Name Extensions

A country code top-level domain (ccTLD) or country specific domain name is a TLD generally used or reserved for a country. They are now gaining in popularity given that the usual extensions like .com and .net are fast being snatched up by so many websites.

Each country has its own extension. For example, Britain uses .co.uk, India uses .co.in and Germany uses .de. Country-specific domain extensions are generally targeted at a particular country. Most countries prefer their ccTLD over a TLD. It is not necessary for a website to be physically located within the country of the extension. However each country has its own set of guidelines, like a .ca (Canadian) domain extension is available only for Canadian companies, while some countries have opened up their registration for anyone. It is always advisable to research country codes before they are bought.

Benefits of Using Country Specific TLDs

  • Identifies itself to a certain geographical location. For e.g. people in the USA need not have to waste their time trying to purchase a service from ‘drycleaning.co.uk.’
  • Country specific domain names are given a ranking boost by local search engines (Google.co.uk, Google.cn, Google.co.in, Google.com.au).
  • Increases your click-through rates, i.e. if you are targeting a U.K. audience, and your display URL in your Google Adwords account shows a .co.uk domain name, you instantly gain credibility.
  • You can customize and optimize the content to suit your market. For e.g. British consumers are more conservative and careful to market messages posted on websites. Read the rest of this entry »
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Tags: boosts google ranking, ccTLD benefits, country specific domain names, targeted traffic, why ccTLD
Posted in Domain Names | No Comments »

August 4
by Smitha

How Creating a Blog Can Help Promote Your Business

It’s a great feeling having your own small business website, well designed and with relevant content. But the major challenge of any small business lies in promoting it successfully online. There may also be times when your business is faltering, stagnating or suffering in any way. A simple and surefire way to drive business to your website, increase sales and eventually make a success of it is by creating your own blog. A blog builds relationships and connects customers to your business from anywhere in the world. Whether you are a plumber or an individual online business, you can profit greatly from an online blog.

Here are some ways that adding a blog can help your website and your business:

  • Builds Traffic

By having static content on your website, your customers know what to expect when they visit your site. But with a blog, there is a high possibility that visitors will return to put in or look for comments and responses. This means increased traffic to your website.

  • Simple and Inexpensive to Set Up

Integrating a blog to your website costs very little. It can be set up by someone in your organization.

  • Easy Accessibility to Company News

A blog keeps customers updated on latest products, offers, discounts and any other changes that you would like them to know about. This is easier than using e-newsletters to keep in touch with them. User comments can provide an insight into the kind of products that are on demand as well as the target market that you might need to focus on.

  • Increased Sales Read the rest of this entry »
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Tags: blogging for business success, build traffic to website, create a blog, improve SEO, increase sales to business, online blog, promote business online, promote small business, succeed online
Posted in General | No Comments »

July 26
by Smitha

Private Domain Name Registration - Why and How?

Private Registration helps hide your contact information - name, phone number, address, email address etc. - from your domain WHOIS record’s publicly accessible portion. A ‘private registration’ listing is populated with alternate contact information.

Benefits of Private Domain Registration:

  • Prevents privacy intrusions.
  • Deters spammers, identity thieves, fraudsters, telemarketers, harassers, stalkers and data miners.
  • Gives you full control over the domain names in your account unlike “proxy” services.

How Private Domain Registration Works…

Let’s look at an example that illustrates how a private domain name registration works.

A made-up person Steve Ranches is listed on the public WHOIS for his domain ’steve456ranches.com’, along with his phone, fax, email address and street address.

Domain Name: steve456ranches.com
Registrant Contact:
Steve Ranches
501-000-0001
45 St Stephen Street
Fairfax, VA 22031
US
Administrative Contact:
Steve Ranches
sr@steve456ranches.com
501-000-0001

45 St Stephen Street
Fairfax, VA 22031
US

Here’s how this information will be protected by a private registration: Read the rest of this entry »

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Tags: address, benefits of private domain registration, fraudsters, how private domain registration works, phone number, Private Domain Name Registration, spammers, WHOIS
Posted in Private Domain Name Registration | No Comments »

July 19
by Smitha

Web Hosting Uptime and Downtime

Uptime and downtime are one of the most crucial issues website owners confront. Every minute of downtime means lost business. Your site needs to be accessible to your customers at all times if you need that edge over the competition. But the simple fact is that server downtimes cannot be avoided completely. You will invariably need to pay attention to the details when choosing a web hosting company.

Finding a web host who is able to provide good uptime is difficult given that all web hosts brag about “excellent” uptime. Uptime can range from 99% to 99.99%.

To choose a suitable host for your business with the right uptime, you must first be aware of how much downtime you would be exposed to:

·  99.99% uptime — 0.88 hours (about 50 minutes) per year of downtime  Read the rest of this entry »

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Tags: 99.99%, hosting downtime, hosting uptime, minimize downtime, monitoring device, uptime and downtime, uptime guarantee
Posted in Web Hosting | 2 Comments »

July 5
by Smitha

VPS Hosting – The Advantages

Virtual Private Server (VPS) is the preferred choice when it comes to hosting a small to medium sized business. VPS provides users a virtual dedicated environment where the entire server environment is on a single physical machine along with other people’s server environments (it shares the same hardware, though). Each of the virtual servers within this environment is completely isolated from each other and functions like a stand-alone machine virtually in every respect.

Let’s take a look at some of the advantages of VPS hosting:

  • Isolation - VPS runs on an isolated environment and guarantees a portion of the server’s disk space, CPU power, bandwidth, and memory.
  • Stability -  No adverse affects on your operation caused by traffic and activities of other shared hosting customers. Read the rest of this entry »
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Tags: Advantages of VPS hosting, hosting small businesses, virtual dedicated server, VPS hosting, VPS vs dedicated hosting, VPS vs shared hosting
Posted in Web Hosting | No Comments »

July 1
by Smitha

Why Small Businesses Should Choose a Reliable Web Host

If you are aspiring to start a small business on the web, you would probably start it on a low budget. A good deal of thought and planning is required for a business to succeed with limited financial resources given that the online business market is getting more and more competitive by the day. You can’t afford to be anything less than 100% professional for you to make your web presence felt. An essential component of this professionalism is the trust that you create, build and maintain throughout the existence of your business. This trust, and eventually the success of your online business, is dependent on you getting a reliable web provider to host your business. A reliable web host is the very foundation of your business success online.

Let’s discuss some of the services you can expect from a reliable web host and also see how crucial they would be for your business:

  • Reliable web hosts provide good quality services. ‘Cheap’ hosts offering you the earth is nothing but a marketing gimmick targeted to lure you into buying their services. Remember you get only what you pay for. So being penny wise and pound foolish can mean disaster for your business. Read the rest of this entry »
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Tags: good quality services, reliable web host, reliable web hosting, small business success, trouble free services, website performance
Posted in Web Hosting | No Comments »

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